Illustration by Natalie P Bui

Operating as a Women of Color owned business in predominantly white institutions have led to countless challenging conversations and moments, internally as well as externally.

Below are our guiding principles in how we approach our diversity, equity, and inclusion work around race and gender equity, with our clients and with each other. The amount of times we’ve had to call each other in to not respond urgently or to draw boundaries with clients is endless. In those moments, we learn how deep we have to dig to continuously uproot practices that stop us from showing up as fully human in…


Lessons learned by Natalie Bui, Kausar Mohammed, Veline Mojarro

1. Don’t Sweat the “big” name clients.

If you lose them, it’s not the end of the world. They are never as important or as big as you make them out to be. Value alignment is more important than the “clout” of their brand.

2. Cut the respectability politics and code switching

Show up as you! You will get more aligned clientele, and build deeper relationships with your clients that will understand you and your process more.

3. Honor the work it took to get you there.

Whether you’re stepping into a predominantly white institution, or in a meeting with major executives, recognize the labor it took to get that seat at that table. …


It’s been painful, tiring, exhausting given all that’s happened around elder abuse within the Asian American community. On top of the hate crimes, there’s been a lot of learning, unpacking, and truths being shared about how our community has been processing. As a racial and gender equity consulting group, it would be remiss to not uplift these conversation, and framing it’s nuances in responsible ways. When including Asian Americans within your anti-racist practice — please consider the following.

  1. Understand that the model minority was designed to pit Black and Asian communities against one another. …


This article was created after reflecting on the many conversations we were (and still are) having within ourselves, our friends, our families, and our communities. Well-meaning liberals who feel activated in this moment, who have “good intentions”, and really are wanting to be “good allies” are still complicit in white supremacy. …


The following are six takeaways from SHIFT’s webinar: Challenging White Supremacy through Rest.” For additional information about our next upcoming live webinar, please sign up for our newsletter HERE.

SHIFT is a diversity, equity, and inclusion, and sexual harassment prevention consulting firm founded by three women of color. We are committed to centering equity, safety, and inclusion for all communities through compassionate accountability, dialogue, and an arts-based lens. Contact us for more information on trainings, workshops, and consultation at team@SHIFTingculture.co.

In the midst of this global pause, we are presented with the opportunity to unpack our work culture, which is…

SHIFT

Racial equity and gender equity consulting group founded by three women of color. •Natalie Bui, Veline Mojarro, Kausar Mohammed• Visit www.shiftingculture.co.

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